Creating a professional image and maintaining it is the crux of a great marketing plan
The Story of STOMP Social Media Training Ltd

When I first started looking at what I was going to do with my time back in 2012-2013, I was very limited as to what I could do.  I have two lovely children and when I set up business in 2013 they were 3 and 5.

I wanted to do something that would work around them initially and obviously needed something flexible.  Other jobs and roles just didn’t allow for this.  I had always been a stay-at-home Mum since having the kids and wanted to continue this for as long as possible, so setting up my own business seemed like a logical conclusion.

The previous year (2012) when I was volunteering as usual with one of my favourite charity’s Cuidiu, I was approached by a Magician!  He had seen me posting on Facebook regularly and wondered if he could get a few pointers off me on how I did it?  I was delighted to show him how I did it and really enjoyed seeing him learning to do it for himself and that’s where the idea of STOMP came along.  He then recommended me to others and after a few enquiries I then approached the Local Enterprise Office on how to set up my company.

You can now read about my Story of STOMP in my blog, which I am adding to throughout my tenth year in business. Simply search under "Story of STOMP for full details.

My Mission

"Our mission at STOMP Social Media Training Ltd is to empower individuals and organizations to effectively and responsibly use social media to communicate, connect, and achieve their goals. Through innovative and comprehensive training programs, we aim to foster digital literacy and enhance online presence, leading to successful and meaningful engagement in the digital world."

My Vision

"Our vision at STOMP Social Media Training Ltd is to be the leading provider of social media training and education, advancing the way society interacts and communicates in the digital world. We aspire to empower individuals and organizations internationally to leverage the full potential of social media, and to create a world where digital communication is used in a responsible and effective manner."

I started first with a Design Your Own Website Using WordPress course and then went on to a Start Your Own Business Course and several other courses over the years since.

When I first started back in 2013, I didn’t think very big –  not many sole traders do and the name STOMP actually stands for Sole Trader, Office, Marketing and PR.  I am delighted to say I now support and train all sizes of business and my business has grown with my clients.

I set up STOMP Marketing & PR in Co Wicklow on November 7th 2013 and rebranded my business December 2015 to what it is known today to STOMP Social Media Training after looking at my pool of enquiries and making my business match my clientele. I finally became incorporated in 2020 and have now become a limited company.

Over the years I have worked with solopreneurs, SME's, Corporates, Universities, State Bodies an even the odd celebrity. All of my work is customised to the ability level of whom I'm working with and each person / group is not spoken at but worked with. Learners come away from our time together, not just viewing - but doing.

I have a wide audience I support and have worked on and built enduring relationships with Local Chambers, County Partnerships and with the Local Enterprise Offices.

I help businesses and individuals maximize their online presence by offering personalized social media training. From crafting compelling content to understanding algorithms, I empower clients to effectively engage with their audience and achieve their goals on a varied platform base.

I have now trained over 6,200 people in the last 9 years either in groups or on a one to one basis. On stage, online or in person through Keynotes, Workshops or Ongoing Courses. I can help you feel supported and confident in your new skills.
My professional ethos has always been to empower the business owner into understanding and managing their own Social Media Marketing.

The Monday Morning Marketing Podcast

Since January 2020 myself and Co Founder Esther Ocampo have been working together on our joint venture called The Monday Morning Marketing Podcast.

This weekly podcast is only 10-20 minutes (ish) a week and we alternate each week with a guest. We've been very fortunate to have a varied amount of guests ranging from small business owners to well known brands and influencers. Listen in and subscribe today!

Check it out

Freelance Journalist - Irish Tech News

I joined the team if Irish Tech News in November 2016 and was privileged to work my way up the top team by 2018. My role initially was as a blogger but over time that moved to Live Streaming and Live Tweeting as well as writing at events in the following space: Space, Science, STEM, Sustainability, Social Media and StartUps.

In October 2021 I was invited to the ITN Podcast as well and now speak to my guests there.

Check it out
Awards and nominations
STOMP Social Media Training Growth Points
  • Training clients clients one to one or in Groups since November 2013
  • Preferred Supplier for Bord Iascaigh Mhara since November 2015
  • On the Panel of Experts for Bord Iascaigh Mhara since January 2016
  • Management of clients social media profiles since February 2016
  • Qualified Train the Trainer QQI Level 6 – March 2016
  • Public speaking since May 2016
  • First sponsored event – Women’s Inspire Network Conference – October 2016
  • Journalist for Irish Tech News since November 2016
  • First International online speaking engagement “Marketing Success Summit” – November 2016
  • Sponsoring and blogging for Women’s Inspire Network website 2017 - 1 Year
  • Sponsor for Whatswhat.ie BizExpo April 2017
  • Social Media Manager for Irish Tech News August 2017
  • Sponsor for Womens Inspire Conference October 2017
  • Moved into Midland Business Hub office space January 2018
  • Speaker / Moderator at Techchill – Riga, Latvia 2018
  • Winner of best Business to Business Company 2018
  • Micro Business Awards Speaker at #DigCitSummitIRL – 2018
  • MicroMentor – Since September 2018
  • A Speaker at Amplify Conference October 2018
  • Panel Speaker at Octocon – 2018
  • Speaker at DCU – Women in Tech and Business – November 2018
  • Speaker at Startup Ballymun – Grow with Digital – March 2019
  • Sponsor / Speaker at BizExpo 2019 – June 2019
  • Sponsor and Stand at Inaugural South East Digital Picnic – June 2019
  • Speaker / Sponsor Dublin Business Market – September 2019
  • Moderator at Tech BBQ, Copenhagen – September 2019
  • Speaker at National Women’s Enterprise Day (NWED) Dublin – October 2019
  • Speaker / Main Sponsor at Women’s Inspire Network Conference Dublin – October 2019
  • Winner of best Business to Business Company 2019 – Micro Business Awards
  • Became a Incorporated Company January 2020
  • Started working on a team providing SYOB Training with Co. Westmeath, Laois, Offaly and Dublin South - January 2020
  • Speaker at Westmeath NWED - March 2020
  • Started as a Mentor with Westmeath Local Enterprise Office - April 2020
  • Website updated and now eCommerce - October 2020
  • Started Podcasting for Irish Tech News - November 2020
  • Moderator at Data Natives Unlimited - November 2020
  • Workshops for New Frontier - Phase II
  • Enterprise Nation Ireland Advisor among one of the first in Ireland February 2021
  • Winner of the Marie Collins Award 2021 for contributions to the community and the network.
  • Shortlisted for the Best Podcast 2021 for The Monday Morning Marketing Podcast with Esther Ocampo at the Digital Women awards.
  • Shortlisted for the Digital Mother Award 2021 at the Digital Women awards
  • Featured in The Global Interview https://bit.ly/MBGlobalInt
  • BuzzSumo announced Melanie Boylan as 30th in the Top 100 Content Marketers to follow Now https://buzzsumo.com/blog/top-100-content-marketers
  • Phasing out Social Media Management
  • February 2022 STOMP started offering Workshops on elements of the SDMS Training
  • Customers can now (Feb 2022) purchase a Power Hour and SM Development Package
  • Speaker/Moderator at #KickstartDublin April 2022
  • Digital Women's Digital Women Podcast of the Year 2022 Finalist
  • Reinvention with Attitude Finalist 2022 - Micro Business Award
  • Best Online Presence and Social Media Finalist 2022 - Mullingar Chamber of Commerce
  • Business Strategy Pods now available (Jan 2023) and can be booked a month in advance.
  • Back to full in person group training nationally.
  • Social Media Management removed as an offering.
  • Winner - Social Media Training Provider of the Year Prestige Awards ROI 2022-23
  • Digital Women Educator / Trainer Finalist 2023
  • Stand at Midland Career Expo 2023
  • Mullingar Chamber Awards Best Social Media Content Creator Finalist 2023
  • Started working for Joanne Sweeney and Public Sector Marketing Pros on a part time basis
  • Started collaboration with Hanna McDonnell Marketing