How to Manage Your Ad Preferences

Ad Preferences

Do you know how to manage your ad preferences in Facebook?  It’s not entirely obvious how to do it in fairness but it saves you seeing ads that are plain not relevant to you at all.  This has been asked a couple of times already this week so I just wanted to put up a handy help for those that need it!

First, find one of the ads you wish to remove from your newsfeed:

ad preferences beg

As you can see, I have selected the ad and gone to the top right hand corner and clicked on the small down arrow to get this selection.  I could just hide the ad or click the other options but as I don’t want to see this type of related content in my newsfeed I will click “Why am I seeing this?” instead.

ad preferences options

Now I can give the relevant feedback directly to Facebook on my thoughts on this ad by selecting the happy or sad face.  If that isn’t quite enough though or I want to see what preferences I currently have then I just click on to Manage Your Ad Preferences just along side the faces.

It will then bring me to this page where I can manipulate the preferences to my liking.

ad preferences selection

Once you have clicked through the sections and unticked areas or added them in the search bar you should hopefully receive the ads that you may actually enjoy and support!

I hope this helps!


  1. I’ve never gone that extra step past hiding it to go in an check out my preferences. Facebook is usually — and pretty scarily — spot on with my ads, but this is great that I can customize it even more! I love that you shared the step-by-step images too.

  2. Thanks for the feedback! I wanted to make it more visually appealing and easier to follow for the scanning and skimming fans! I should have mentioned hiding posts, valid point! 🙂

  3. Aw thanks – it should save a bit of time on your newsfeed too.

  4. I have been doing this thing wrong. I have been using as how the feeling was.

    So will now either like or not.

  5. thanks Melanie. I am guilty of just hiding the ad without considering why i received it.
    Now I have the tool to change what kinds of ads i receive. Cool!

  6. Ah great, glad you are getting some use from this! 🙂

  7. Thanks Celea – glad you have got some use from this!

  8. Goodness i had no idea this was possible, thank you for sharing.

  9. Great information – Always more to learn!

  10. OH yes, super tip… that and how to turn off a post notification.. nothing like commenting on a friend’s post only to get a million notifications of their friends who comment on the post, all of whom you don’t know. lol

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