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Are you wondering to how to measure your Social Media? Years ago, when you opened a shop and started to trade you would start by telling your friends and family about it, promote it to passing foot trade and then put out flyers and posters. These posters would also have the option of going onto buses or community centres...
Happy July! On a professional level I'm happy it's July.  We're slowly slipping out of the COVID19 pandemic and hopefully the future is looking a little bit brighter for some of us each week.  Though June hasn't been without its turmoil. The Black Lives Matter movement has brought significant change all over the world, it's been one of the largest changes...
You may not realise it but you may already have a Google My Business account for your business, even if you don’t currently use it.  If you have a Gmail address or sign into Google Docs or YouTube, they are all part of the “One” account. Getting Started Google My Business is by far the easiest way to be found...
Welcome to June! I've found May has flown by personally.  I think I've reached the point where this "new world" actually started to feel kinda normal.  The initial shock is over and I have had to adapt just like everyone else.  It's not been as hard for me as possibly others maybe?  Purely because in live in the "remote" space...
It's tough being an small business.  Maybe even tougher when you work alone in my opinion.  Sometimes your drive just takes a nose dive and you potentially have no one to pick you up. I've worked alone for just over 7 years and I've naturally hit bumps in the road occasionally of course.  However, there are 4 reasons why I'm...
Social Media Round Up April 2020
It's now been just over 7 weeks since we started the "reduced movement" (not Lockdown) here in Ireland due to COVID19 and it looks like it may not end this month as hoped! This past month I have sadly had several clients hold me over until their business reopens and of course all of my speaking events have either been...
Have you thought of what to do with all of this extra time on your hands as we go through the COVID19 pandemic?  I know I have.  I intend to brush up and update as many of my profiles as I can over the coming weeks, starting with LinkedIn. We all get busy and it’s very easy to neglect our...
Good Morning and welcome to April 1st. Normally there would be a joke about what day it is, but this isn't normal times now is it?  What a month its been!  Unbelievable time here in Ireland - with schools closed, pubs and cultural institutions closed and so much more.  Social Distancing and all but lockdown imposed.  In the same breath...
The changes in Ireland, Europe, actually worldwide makes me think of some of my favourite disaster movies.  Contagion was a firm favourite for a long time.  However, the world is somewhat different from when that initially came out.  It was escapism then when I watched that.  Never in my dreams did I think I would actually see one in my...
Having to manage a business in the COVID19 era isn’t easy!  We got away with it for a little while longer than others in Europe and it really only overtook us on the 12th of March when the schools locked down.  Movement has been dramatically reduced in the days since then as more and more cases are notified in...

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